Life Sciences & Industry
Comprised of suppliers, manufacturers, tech companies, distributors, service providers and other key non-provider stakeholders across the health care ecosystem, life sciences and industry companies leverage Sg2 intelligence, analytics and “voice of the customer” insights to drive their success.
As health systems across the country adapt their clinical, operational and business models to the changing health care landscape, they actively seek new collaborations and partnerships to accelerate the optimization of cost, quality and market performance.
How we can help
We provide expert-led, data-driven insights that identify opportunities for innovation and market growth, enable effective customer segmentation, and accelerate commercialization success.
Opportunity Identification
Through disease-based demand forecasting, we offer organizations a comprehensive view of market opportunities by disease, procedure, site of care, age, payer and geography, enabling them to develop strategies to capitalize on current and future growth opportunities.
Segmentation Strategy
By combining our unique integrated delivery network segmentation methodology with Sg2’s innovation readiness model, market level insurance estimates, and economic index and market intelligence, we provide actionable insights into health care providers and markets around the country.
Commercialization Approach
Vital knowledge of health systems, current and emerging care delivery models, and utilization trends can help you develop winning value propositions for your targeted segments across your portfolio. We collaborate closely to develop actionable go-to-market plans and identify the most effective account strategies and launch activities to maintain market positions and relevance with C-suite stakeholders.
- Analytics
- Membership
- Consulting
Our data-driven approach includes a suite of analytics tools that enables life sciences and industry organizations to gain insights into clinical, operational and market performance levels.
Impact of Change Forecast
An essential tool for decision-making, our Impact of Change® forecast provides the industry’s most advanced projection capabilities to accurately forecast national and market demand trends not only for the next year but for the next decade.
MarketPulse
This tool empowers data-driven decisions by providing nationwide and hyperlocal insights for manufacturers, enabling you to craft winning sales and marketing strategies. We have the largest and most detailed dataset for medical device purchasing, with information drilled down to the month, facility and SKU level. The dataset captures more than 50% of the hospital market, 30% of the ambulatory surgery center (ASC) market and 25% of the physician office market (including office-based labs), among other alternative sites of care. Truth in the medical device market can only be found with precise data that provides transparent details and methods, including a meaningful capture of hospitals, ASCs and physician offices in a timely manner. We are your source for this truth.
Operational Data Base
Our database offers insights into the operational characteristics of hospital departments to support performance improvement, cost reduction and budgeting.
Clinical Data Base
With the Clinical Data Base, you can measure your quality and financial performance against other hospitals to identify, accelerate and sustain clinical improvements.